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China’s Box Office—Going Global

According to The Hollywood Reporter (THR), China, the second-largest market in the world for movie-goers, saw dramatic growth of 48.7 percent in 2015—and Hollywood is feeling the pressure!

As China’s economy has developed, they’re spending more and more money on entertainment. THR says, “By the end of 2017, China is expected to surpass North America—which reached a record $11 billion in box-office revenue in 2015—as the largest movie market in the world.”

This is global hollywood. Where Hollywood has always influenced the world’s media, now the world’s media is influencing Hollywood. Foreign box office is rapidly growing, and in China’s case, rivaling the U.S. box office. And foreign money is commonly funding American projects.

Pray that God will reveal Himself to the leaders of global media . . . some of whom are already listed on Mastermedia’s Media Leader Prayer Calendar.

Lighting Up Hollywood

Celebrated author Madeleine L’Engle said in Walking on Water . . .

“We draw people to Christ not by loudly discrediting what they believe, by telling them how wrong they are and how right we are, but by showing them a light that is so lovely that they want with all their hearts to know the source of it.”

A profound and life-changing perspective . . . and a good place to start for all believers who work and serve in media.

Why does Media Matter?

Media matters because people matter. Media shapes people . . . and people shape media.

All these things Jesus said to the crowds in parables [stories]; indeed, he said nothing to them without a parable. —Matthew 13:34

At Mastermedia, we connect, we serve, and we pray . . . because we care. As believers whose lives are being shaped by the greatest redemptive love story—the love of Jesus Christ—we care about people. We care about their personal stories, and we care about the stories they are compelled to share.

Pray earnestly for industry professionals . . . and “Pray for God to infuse the mighty power of media with messages that uplift, inspire, and unify.” Media Leader Prayer Calendar.